Saturday, 3 January 2009

Fashion: Air Yeezy's

The Air Yeezy is a shoe made by Nike and Kanye West. It takes design ideas from Air Jordans, Marty McFly's shoes and Ato's Cow hide boots. The way kanye and nike have marketed the shoes is really unique, first showing them on the grammy's (where Kanye performed Stronger) and then wearing them on tour. Kanye has made his new shoe the next "big thing" without the usual forms of advertising, all he's done is wear them. The shoe will be released in many colour ways in March, I'm guessing they're gonna cost a lot and be hard to get.